This policy is being finalised and may change. If anything here matters for your order, message us before you buy.
Astitva is a small label, and we treat your details the way we'd want ours treated: we ask for what we need to send you your order, keep it safe, and never sell it.
This policy explains what we collect, why, and the choices you have, in line with India's Digital Personal Data Protection Act, 2023.
We don't send marketing messages unless you've asked for them, and we never sell or rent your details.
Only the services that help us run the shop, and only what each one needs:
Some of these services store data outside India. We'll also share information if the law requires it.
We use a few cookies the shop can't work without: one keeps your bag, others keep you signed in. They aren't used to follow you around the web.
This browser also remembers, on your device only, the orders you've opened (so "Find your order" can open them again), whether you've seen the opening animation, and your analytics choice.
Only if you say yes, we use Google Analytics to count visits and see which pieces are looked at and bought. It sets cookies in your browser and never receives your name, phone number, email or address. Until you answer, and after a no, nothing is sent. You can change your answer any time from "Analytics choice" at the foot of every page.
We keep order records for as long as tax and accounting law requires, currently up to 8 years. Account details are kept until you delete your account. Restock requests end once we've emailed you.
You can also complain to the Data Protection Board of India.
Your connection to the site is encrypted, passwords are never stored as written, the shop's staff sign in with two-step verification, and backups of our database are encrypted.
Our shop is meant for adults. If you are under 18, please ask a parent or guardian to order for you.
If we change how we use your details, we'll update this page, and tell you by email first if the change matters for your account or orders.
Write to us. We reply to every message, usually within a working day, and resolve complaints within a month at most.